Press Releases

Bradenton, Florida – July 22, 2005

Engrave-A-Crete^®, Inc. has announced that it has introduced “Simulated Artistic Layout Engraving Software.” (S.A.L.E.S.) This unique and proprietary windows based software allows decorative concrete engraving contractors to simulate a nearly unlimited variety of colors, patterns, textures and designs within a digital photograph of a proposed concrete engraving project.

Decorative concrete contractors can now work interactively with customers in the on-screen design of proposed projects. Once the job is digitally outlined, property owners can instantly see pattern changes being made. When a customer wants to see how their driveway will look as brick, tile or stone with or without pictorial inlays, all this and more is possible.

When asked for comment, Darrel Adamson, President and CEO, Engrave-A-Crete^®, shared, “We believe our new “Simulation Software” is the most powerful sales and marketing tool on the market. With our software, concrete engraving contractors will:

John Cushman, President of Engraved Concrete Designs, L.L.C. participated in prototype testing of the software package. He shared that, ”S.A.L.E.S. is the single most important tool for the generation of new business for the industry.” He further noted that, “The program operation was easy. My customers and prospects have been enthralled.”

Chris Mirabal, President of Miratech L.L.C. who also tested the system volunteered that, “this software is excellent and has already changed my business. I have increased my closing ratio by 50%!”

Brandon Adamson, Exec VP, Engrave-A-Crete^® noted that, “The S.A.L.E.S program has been in development for over 1 year. We worked to incorporate the feedback from hundreds of customers over the years to provide an easy to use tool to reduce sales expense and increase customer satisfaction. The sales call and estimate of the future is with a digital camera and a laptop, where the customer will see the results of the final job before it has begun.”

Engrave-A-Crete^® is the premier designer, manufacturer and distributor of decorative concrete engraving tools and processes. For over 13 years they have revolutionized the concrete engraving industry by informing and educating hundreds of entrepreneurs in their monthly discovery/training seminars.

For more information go to www.engraveacrete.com or www.kaleidocrete.com

Model #ME-344
Price $495.00

For Release 9 A.M. EDT
July 22, 2005

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Testimonial

Darrel,
I have had an opportunity to experiment with the new S.A.L.E.S. software produced by Engrave-a-Crete. WHAT A BLAST! As I have told you, I am impressed with all of the "tools" I purchased from Engrave-a-Crete. This new software is no exception! I believe S.A.L.E.S. will be the single most important "tool" for the generation of new business for Engraved Concrete Designs LLC. The program is easy and fun to use and puts the "WOW" factor into sales presentations to home and business owners.

The first night I loaded the software I was very impressed with the tutorials and the ease in which I could navigate through this software. In fact at 2:00 A.M. my wife came to the door of my office and suggested it was time to shut the computer off and come to bed. I felt like a kid at Christmas with a new toy that I could not put down once I started to play with it. The graphics are very good and the fact I can import pictures of
projects and then manipulate them is fantastic.

The development of this software is just another example of the commitment of Engrave-a-Crete to the success of those who do Business with you. What a joy it is to work with someone of your integrity and concern for people who purchase your equipment.

Thank you for the development of this software! I highly recommend this software to anyone who is in the engraved concrete business.

John Cushman
Engraved Concrete Designs LLC