Using Video Sites To Promote Your Decorative Concrete Business

Do you know what the second most popular search engine on the web is? Everyone knows that Google is #1 but what about #2?

Most people immediately think Yahoo is the second most popular search engine, but the truth is YouTube is used more often for search than Yahoo on any given month (YouTube and Yahoo actually go back and forth at being #2 & #3).

You can take advantage of this by creating videos that promote your business and uploading them to the video indexing sites like YouTube, Metacafe, Viddler – there are tons of these sites that allow you upload your videos for free.

Your video doesn’t have to be complicated either… it could just be a slide show of before and after pictures of jobs you have completed, interspersed with customer testimonials and your contact information.

Be sure to include your location (city and state) in the title, description & keyword section of your video so people know how to get in touch with you. Especially be sure to include your phone number, email and website address in the description box.

Doing this will have you show up first when a potential customer in your area searches for decorative concrete work in YouTube, but it also does someting else even better… Google LOVES video, so if someone searches on Google for decorative concrete work in your location, Google will list your video on the first page!

For an example of this, check out what this guy has done: http://www.youtube.com/watch?v=njsVkYBVfnY.

Next month we’ll go over how to use “thin blogs” like Blogger & WordPress.com to get more business from the web but if you can’t wait till then, you can see a video slide presentation that covers all 5 techniques on the Groov-E-News blog.